It goes without saying that making use of the services of travel agencies has substantial benefits. Savings in time and money, as well as less headaches and stress, are just a few of them. With the advent of the Internet however, comes changes that impact the way we do things today, as against how we did them last year, or the year before. The travel agency is one of the things affected, and people preparing for their vacations are now faced with a tough choice. Do they go with the travel agency up the road, or do they work with the one online?
After doing the math it would appear that the online travel agency is the better option. One of the pluses straight away is the fact that customers can shop for the package they want at any time of the day, even at 3:30 a.m. on a Sunday. Another name for this would be convenience. Chances are the travel agency up the road may only be open to the public between the hours of 9:00 a.m. and 4:00 p.m. on regular weekdays. For those who live a long way from the travel agency or who work odd hours the online option is a Godsend.
Because online travel agencies conduct their business via the Internet this translates into lower overhead costs. These online agencies will not need to have an office in every major city or town, which would incur costs for electricity, telephones, salaries, building rental etc. They can therefore afford to pass these savings on to customers who will benefit from lower prices.
The number of travel agencies that will be located in any one town or city may be a lot but it can in no way compare to what is available on the Internet. What this means is a whole lot more options from which to choose for the person seeking the services of a travel agency. Due to the stiff competition therefore, online travel agencies will be pulling out all the stops trying to outdo each other to get your business. This includes cheaper rates, better packages, and excellent customer service among other things.
There is also the case of less pressure when dealing with an online travel agency, as against the physical one up the road. Usually these travel agencies are earning commissions based on what they sell their customers so they may want to nudge you in a particular direction. With online agencies you are in a better position to call the shots and dictate your terms without the feeling of having someone looking over your shoulder.
Despite the obvious benefits that can be derived from the utilization of online travel agencies, it is best to be cautious and choose carefully which travel agency to deal with. There have been cases where unscrupulous persons pose as travel agents and fleece people of their hard earned money.